How do I choose a handwriting style?
Set a house handwriting under Settings. Every campaign and automation inherits it unless it picks its own, which is what makes your cards look like they came from the same person year after year. There are around 200 styles, and each sample is rendered in the real letterforms the pen will draw.
On this page
#Where handwriting is chosen
| Level | Where | Wins over |
|---|---|---|
| Per card | The handwriting field on POST /api/v1/cards | Everything |
| Per campaign | Step 3 of the campaign wizard | The house hand |
| Per hook | The hook's own setting under Integrations | The house hand |
| House hand | Settings → House handwriting | The fallback |
#Choosing one
- Legibility beats character. A hand your recipients cannot read is a card they do not read.
- Pick one and keep it. The value of a house hand is consistency over years, not variety.
- Look at a real card. The on-screen sample uses the real letterforms, but ink on paper at 6 mm is a different thing to a screen. Send one to yourself.
- Match the sender, not the brand. These are handwriting styles, and handwriting belongs to a person. A tidy, plain hand reads as a competent adult; a flamboyant one reads as a brand asset, which is the opposite of the point.
#Common questions
- How many handwriting styles are there?
- Around 200. Some carry descriptive names, most carry a catalogue code. They are all real letterform sets and all draw identically well.
- Can I supply my own handwriting?
- Not through the self-serve product. Talk to us if it matters enough to your programme to be worth the setup.
- What colour is the ink?
- Blue. It is a real ballpoint pen, so it behaves like one.
- Can different senders in my company use different hands?
- Yes. Leave the house hand as Choose per campaign and set the handwriting on each campaign or rule.
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